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BEGIN:VEVENT
DTSTART:20210519T140000Z
DTEND:20210519T150000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:2021 How COVID Helped A New Coffee Shop Succeed
DESCRIPTION:Rebuild - Reenergize: A Webinar Series for Business Leaders in a Post COVID World\n\n2nd in a series of 5 webinars\n\n\n\nTools for Success: How COVID Helped a New Coffee Shop Succeed    \n\n\n\nSix months before COVID-19\, Ryan and Karen Weckerly opened a coffee roastery. Then March 2020 hit. Join Ryan as he discusses how he and his wife Karen used technology\, social media\, and Amazon to pivot their business model. What was initially planned as an in-house coffee roaster and tasting experience\, with limited retail hours and only for small groups turned quickly into a full-scale retail destination\, featuring a full menu of custom drinks and roasted coffees\, available seven-days-a-week via contactless curbside pickup at a custom-built outdoor kiosk. Learn more about how Ryan and Karen continued to build their new business with online retail sales\, all while creating an experience for local patrons through a new\, greatly expanded retail storefront and Coffee Bar.\n\n \n\nAttendees will learn:\n\n	To adapt business models utilizing technology and social media\n	How to successfully pivot with significantly reduced revenue\n	A quick view into utilizing online retail outlets\n	How to leverage social media to create new fans and brand loyal followers with examples of organic and paid social strategies\n	How COVID-19 continues to change the retail landscape\, and how a pandemic helped us think creatively and succeed\n\n\n\nPresented by: Ryan Weckerly\n\nMorningstar Media Group
X-ALT-DESC;FMTTYPE=text/html:<strong>Rebuild - Reenergize: A Webinar Series for Business Leaders in a Post COVID World</strong><br />\n<em>2nd in a series of 5 webinars</em><br />\n<br />\n<strong>Tools for Success: How COVID Helped a New Coffee Shop Succeed&nbsp\; &nbsp\;&nbsp\;</strong><br />\n<br />\n<span style="font-family:arial\,sans-serif\;">Six months before COVID-19\, Ryan and Karen Weckerly opened a coffee roastery. Then March 2020 hit. Join Ryan as he discusses how he and his wife Karen used technology\, social media\, and Amazon to pivot their business model. What was initially planned as an in-house coffee roaster and tasting experience\, with limited retail hours and only for small groups turned quickly into a full-scale retail destination\, featuring a full menu of custom drinks and roasted coffees\, available seven-days-a-week via contactless curbside pickup at a custom-built outdoor kiosk. </span><span style="color:#2F5496\;"><span style="font-family:arial\,sans-serif\;">Learn more about how Ryan and Karen continued to build their new business with online retail sales\, all while creating an experience for local patrons through a new\, greatly expanded retail storefront and Coffee Bar.</span></span><br />\n&nbsp\;<br />\n<span style="font-family:arial\,sans-serif\;">Attendees will learn:</span>\n<ul>\n	<li style="margin-bottom:8.0pt\;"><span style="font-family:arial\,sans-serif\;">To adapt business models utilizing technology and social media</span></li>\n	<li style="margin-bottom:8.0pt\;"><span style="font-family:arial\,sans-serif\;">How to successfully pivot with significantly reduced revenue</span></li>\n	<li style="margin-bottom:8.0pt\;"><span style="color:#2F5496\;"><span style="font-family:arial\,sans-serif\;">A quick view into utilizing online retail outlets</span></span></li>\n	<li style="margin-bottom:8.0pt\;"><span style="font-family:arial\,sans-serif\;">How to leverage social media to create new fans and brand loyal followers with examples of organic and paid social strategies</span></li>\n	<li style="margin-bottom:8.0pt\;"><span style="font-family:arial\,sans-serif\;">How COVID-19 continues to change the retail landscape\, and how a pandemic helped us think creatively and succeed</span></li>\n</ul>\n<br />\nPresented by: Ryan Weckerly<br />\nMorningstar Media Group
LOCATION:Zoom Meeting
UID:e.430.14189
SEQUENCE:3
DTSTAMP:20260921T180518Z
URL:https://tools.frankfortchamber.com/events/details/2021-how-covid-helped-a-new-coffee-shop-succeed-14189
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